Esther Nelson's blog
If it's good enough for the White House...
We're always telling people about our favourite CMS systems, Drupal, Plone, Joomla, Alfresco. These are the systems that we use to design and build websites for our clients and we love 'em! Read more
October 2009 book recommendation: Getting Things Done
Last month we recommended the Social Media Bible - an extremely useful book, but perhaps a little frightening for those who find little time to read! This month we turn to a much thinner book, but in terms of usefulness, just as good. Read more
Link building
Link building involves many different types of activities all of which are intended to grow the number and quality of inbound links to your website and to specific pages within your site. The goals of link building are:
- to boost the rankings of specific web pages whilst raising the overall profile of your website in the search engines,
Email marketing
Why you should be using email marketing
We love to show our clients how they can use email as a marketing tool. Organisations of all shapes and sizes now rely upon email to reach their customers and prospects. Why? Because it's simple, cost-effective and it works! Read more


